STORIES OF MOVERS, SHAKERS & MAKERS
We tell stories of people putting their imagination to good use.
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Ever wonder why some movements last while others fade? It seems like everyone is starting something new these days, but there’s a difference between starting and sustaining. Your Move is a companion for movers, shakers, and makers who long to build something that outlives and outshines the current fads.
Be clear, meaningful, and memorable -
so your story makes sense, your ideas come to life, and your message sticks.
A movement grows when it has a clear, meaningful, and memorable message. Move Camp is a 1-Day workshop led by CJ Casciotta with six stages that helps you create the right language for customers so they respond with action. If you've ever had trouble explaining exactly what it is you do or why it matters, Move Camp is for you. Move Camp is designed by experts and uses proven storytelling methods backed by 10 years of research to help you maximize customer acquisition and engagement. You'll leave armed with a customized Action Plan to help you implement your new messaging everywhere it needs to be seen from your website, social media, packaging, and more.
About CJ Casciotta
Founder, Executive Producer
CJ has spent the past 10 years studying movements: how they start, grow, and influence culture. All movements share one thing in common: a clear, meaningful, and memorable message. CJ helps companies and organizations create these kinds of messages so people respond. Companies usually bring him in for a 1-day process called Movement Messaging or to help them improve their brand communications over several months. Some movements CJ has worked with are TOMS, The Salvation Army, Catalyst, The UN Foundation, People of the Second Chance, and The RED Campaign. He speaks and writes on movement making and has been featured in publications like CBS Money Watch MTV, VH1 and RELEVANT.